How to Turn LinkedIn Into a Lead-Generating Machine

LinkedIn is a powerful social media tool for finding business leads. It has over 380 million users, and LinkedIn members are more likely to be in the market for purchasing goods or services than the average internet user…

Strategies and trends for successful lead generation

The core task of any business is to acquire new customers; without them, there is no scope for growth and revenue. Generating leads is not only about turning customers into sales leads, but also about building a long-term relationship with them and expanding business opportunities…..